Fix: "Crawled – currently not indexed" in Google Search Console

"Crawled – currently not indexed" stings more than Discovered, because Google did fetch the page — it just decided it wasn't worth keeping. This is a quality and duplication judgment. The fix isn't a button; it's making the page good enough that Google changes its mind.

Why Google crawls but won't index

• Thin or low-value content — the page doesn't say enough that's useful or new.
• Duplication — it overlaps heavily with another page on your site (or the wider web), so Google sees no reason to index both.
• Templated sameness — programmatic pages that differ by a single variable but are otherwise identical.
• Weak signals — no internal links, no external citations, nothing telling Google the page matters.
• Quality drag from the wider site — on low-trust sites Google indexes conservatively across the board.

How to fix it

1. Audit the page honestly: does it answer the query better than what's already indexed? If not, expand it with genuinely useful, specific content.
2. Kill duplication — if two pages compete, consolidate them or set a canonical from the weaker to the stronger.
3. Differentiate templated pages — unique intro, unique data, unique examples per page, not just a swapped keyword.
4. Add internal links from strong, related pages, and earn at least one external link if you can.
5. Once the page is materially better, request indexing (URL Inspection) or push it through the Indexing API so Google re-crawls the improved version.