IndexerNow

Bot Q&A

A plain, comprehensive list of the real questions people ask about IndexerNow, with straight answers. It's written so you can read it, share it, or feed it to a support bot as a knowledge base. Still stuck? Email support.

49 questions across 9 topics.

Getting started

What IndexerNow is and how to take your first step.

What is IndexerNow?
It's a web app that helps your pages get noticed by Google and by AI search tools like ChatGPT, Perplexity, Claude, and Google's AI Overviews — faster and in bulk. You sign in with Google, paste a list of your URLs, and push them all through Google's official tools in one click. You can also check whether pages are indexed, audit a page for SEO problems, and submit to Bing.
How do I get started?
Click "Sign in with Google," pick one of your verified sites, paste your URLs (or pull them from your sitemap), and hit submit. That's it — no password to create and nothing to install. Open the dashboard
Do I need a credit card to try it?
No. The free tier is genuinely free and resets every day — 15 index requests, 20 status checks, and 20 audits per day, no card required. You only pay if you need more than the daily free quota.
Do I need to install anything or add code to my site?
No. IndexerNow runs entirely in your browser through your Google sign-in — there's no plugin, script, or theme change. (The one optional exception is AI-crawler tracking, which needs a small server-side snippet if you want it.)
Does it work with my platform — Shopify, WordPress, Webflow, Wix, Framer?
Yes — it works with any website platform. The only requirements are that your site is verified in Google Search Console and your pages are publicly reachable.
I'm not an SEO expert. Is this for me?
Absolutely. If you can copy and paste a list of links, you can use IndexerNow — it handles the technical parts for you. If you're brand new, start with the free Discoverability Score to see where your site stands. Get your free Discoverability Score

What the tools do

Index, Status, Audit, Bing, and the extras — explained simply.

What does "index my URLs" actually do?
It sends Google a strong "please crawl these pages now" signal through Google's official Indexing API — the same kind of nudge as Search Console's "Request indexing" button, but for a whole list at once instead of one URL at a time.
What's the difference between Index, Status, and Audit?
Index tells Google to crawl your pages. Status checks what Google currently knows about them (indexed or not, and when it last crawled). Audit deep-dives a single page for SEO and performance problems like title, description, mobile-friendliness, structured data, and page speed.
What is the Google Indexing API?
It's Google's official way to tell search bots that a page is new or updated. Officially it's meant for job postings and live-event pages, but in practice it works as a strong "please crawl this now" hint for any page. How the Indexing API works
Can I submit a whole sitemap at once?
Yes. Instead of copy-pasting, paste your sitemap URL (or just your domain) and IndexerNow discovers and loads your pages for you, so you can select and push them in batches.
How many URLs can I submit at once?
Up to 50 URLs per batch. The sitemap picker can load them for you automatically, and you can run several batches back to back within your daily quota.
Do you support Bing and Yandex?
Yes — the Bing tool submits via IndexNow (Bing, Yandex) and Bing Webmaster Tools. Bonus: reaching Bing also helps you show up in ChatGPT Search and Perplexity, which lean on Bing's index. How to submit to Bing
What is llms.txt and do I need one?
It's a simple file you publish (like robots.txt) that gives AI assistants a clean, guided map of your best pages so they describe and cite your site accurately. IndexerNow can generate one for you from your sitemap.
Can I see which AI bots visit my site?
Yes — with AI crawler tracking you can see which AI bots (ChatGPT's, Claude's, Perplexity's, and more) are actually visiting your site and which pages they read. It needs a small server-side snippet, which we give you ready to paste.
Can new pages be submitted automatically as I publish?
Yes, on the Power plan. Scheduled auto-push watches your sitemap, RSS feed, or a webhook and submits new pages for you so you don't have to remember to do it by hand. See the Power plan

Submitting URLs you own (and ones you don't)

Third-party links, backlinks, and why ownership matters.

Where's the option to submit any third-party URL — a page on a site I don't own?
There isn't a separate "third-party URL" option, and that's on purpose. Google and Bing only accept indexing requests for sites you've verified as your own — Google checks Search Console ownership, and Bing/IndexNow checks a key file hosted on the domain. So you can only push URLs for properties you control. For any public page you don't own, you can still run a free Audit or use the no-login tools. Free tools that work on any URL
Can I submit URLs for a website I don't own?
No — nobody can force-crawl a site they haven't verified. Google's Indexing API returns a "permission denied" error for URLs outside your verified Search Console properties, and IndexNow requires a key file on the domain. This is a search-engine rule, not an IndexerNow limitation.
Can I index my backlinks — links to me that sit on other people's sites?
Not directly, because those linking pages live on domains you don't own, so you can't submit them through the Indexing API or IndexNow. What you can do is index your own pages and share the linking URLs where their owners (or a service) can submit them. If a linking page won't get crawled, the safest lever you control is strengthening your own indexed footprint. About backlink indexing
Why do I have to prove I own the site?
Because Google requires proof that you own the pages you submit — otherwise anyone could spam crawl requests for sites they have nothing to do with. Signing in with Google uses your own verified Search Console access, which is that proof.

Pricing & credits

Free tier, one-time packs, the Power plan, and refunds.

Is it free?
Yes — every day you get 15 index requests, 20 status checks, and 20 audits free, reset at midnight UTC, with no card needed. There are also 14 free tools you can use without even signing in.
How do credits work?
When you need more than the free daily quota, buy a one-time pack: $9.99 = 50 credits. One credit = one URL submission (index, status, or audit). Free quota is always spent first, then credits — so you never waste paid credits while free quota is available. Estimate how many credits you need
Is there a subscription?
There's an optional Power plan at $29/month for automation and the full AI toolkit, and you can cancel anytime. The credit pack is a separate one-time purchase, not a subscription — buy it only when you need it.
What are the daily limits?
Free: 15 index, 20 status, 20 audits per day. Power: 50 index, 2,000 status, 10,000 audits per day. With credits you can spend up to 150 per day on top of the free quota. Google also applies its own limits on top of all this.
Do credits expire?
Yes — 30 days after purchase. Buy them when you actually need them, like for a launch or a migration.
Can I get a refund?
If a paid batch fails on our side (a network error or a Google outage), email support and we'll refund that batch. Submissions that go through fine but don't result in indexing aren't refundable — that's Google's quality decision, not a delivery failure.
How do I cancel the Power plan?
You can cancel anytime from your account; billing stops at the end of the current period and you keep access until then.
Is my payment secure?
Yes. Payments are handled by a secure payment provider (Dodo Payments) — IndexerNow never sees or stores your card details.

After you submit

What to expect, and why indexing is never guaranteed.

Will this guarantee my pages get indexed?
No tool can — only Google decides what to index. What IndexerNow does is send the strongest crawl signal available, using your own Google access. Whether the page then gets indexed is Google's quality decision.
How fast will my page get indexed?
Submission itself is instant — you'll see a confirmation in seconds. Actual indexing runs on Google's schedule: often minutes to hours for established sites, days to weeks for new or low-authority ones. Run a Status check the next day to confirm. Estimate your indexing time
How do I know it worked?
You'll see a per-URL result the moment you submit — success, skipped, or the exact reason it failed — and you can download it as CSV or view your history anytime. Then run a Status check the next day to see Google's actual verdict.
Google says "Discovered/Crawled – currently not indexed" even after I pushed. Why?
The page is in Google's queue, but its quality system chose not to index it — and re-pushing won't change that. The page itself usually needs work: more substantial content, a correct canonical tag, better internal links, or higher overall site quality. The Audit tool helps you pinpoint the issue.
Should I re-submit pages that are already indexed?
Only if the content meaningfully changed. The free pre-check shows which URLs are already indexed so you can skip them and save credits.

Sign-in, safety & privacy

Why Google sign-in, what's stored, and how to delete it.

Why do I have to sign in with Google?
Because Google requires you to prove you own the pages you submit, and your own Google sign-in provides that proof securely. IndexerNow works as you, with your own Search Console access — it never sees your Google password.
Is this allowed by Google? Is it safe?
Yes. It uses Google's own secure sign-in — you authorize access to your own verified sites, and IndexerNow acts on your behalf. No shady workarounds, no shared credentials.
What data do you store, and do you sell it?
Only your Google email and profile, a securely encrypted access token, the URLs you've submitted, and the results Google returns. No trackers, no marketing pixels, no marketing email list — and we never sell your data. Read the privacy policy
What permissions are you asking for?
Read-only access to your Search Console properties, plus permission to submit URLs to Google's Indexing API on your behalf. That's it — IndexerNow never sees your Google password.
How do I delete my data?
Go to Settings → Delete my data to wipe your account, history, and revoke access. You can also remove access anytime at myaccount.google.com/permissions.

Troubleshooting

Failed URLs, verification, quota, and reconnecting Google.

A URL failed — why?
You'll see the exact reason per URL: out of quota, site not verified, blocked by robots.txt, and so on. Fix the issue it names and retry that URL from your history.
It says my site isn't verified — what do I do?
You can only submit URLs for sites you've verified in Google Search Console. Add and verify the site there first (Search Console offers DNS, HTML file, HTML tag, Analytics, and Tag Manager methods), then it'll show up in IndexerNow automatically.
I ran out of free quota — what now?
You can wait for the daily reset at midnight UTC, or buy a $9.99 pack of 50 credits to keep going right away. Free quota is always used first, so credits only kick in once the free allowance is gone.
It's asking me to reconnect my Google account — why?
Google access tokens expire or can be revoked, so occasionally you'll need to sign in again to renew access. Just click reconnect and re-approve — your history and settings stay intact.
The pages I submitted still aren't showing up. Did something break?
Probably not. Submitting is instant, but indexing happens on Google's timeline and isn't guaranteed. Re-check with the Status tool the next day, and if a page keeps getting refused, run an Audit — it's usually a page-quality issue Google is flagging, not a submission failure.

Accounts, agencies & support

Client sites, multiple properties, and reaching a human.

Can I use this for client sites or manage more than one site?
Yes. After you sign in, IndexerNow lists every property your Google account has verified and routes each URL to the right one automatically, so you can manage multiple sites from one place — as long as each is verified under your Google account.
Can I try things without signing in?
Yes — there are 14 free, instant, no-login tools, including the Discoverability Score, SERP snippet preview, redirect chain checker, robots.txt tester, and more. They're a friendly first step before you connect Google. Browse the free tools
How do I contact a real person?
Email support@indexernow.com for billing questions, refunds on failed batches, or anything you're unsure about — a human will help you out. Email support@indexernow.com